Media Buyer (TikTok & Google Ads)
Remote
middle
2 months ago
full-time
- Independent launch, management, daily optimization, and scaling of advertising campaigns in TikTok Ads;
- Search and testing of new combinations, approaches, offers, and target GEOs;
- Setting clear tasks for designers to create creatives, controlling their quality;
- Analytics of launched campaigns, budget spending control;
- Technical control: preparing accounts, proxies, payments, setting up tracking and pixels;
- Maintaining regular reporting on key metrics (spending, income, ROI, profit).
For Team Lead:
- Managing a team of media buyers in TikTok: coordinating work, distributing budgets, controlling team KPI and ROI fulfillment;
- Building and maintaining a stable technical infrastructure;
- Training, mentoring, and onboarding new buyers.
- Experience working with TikTok in iGaming for at least 1 year;
- Deep knowledge of TikTok Ads optimization algorithms and targeting, working with pixels, custom audiences, optimization;
- Understanding of attention retention specifics;
- Experience with anti-detect browsers, trackers, agency accounts;
- Understanding of cloaking principles and bypassing TikTok moderation in gray niches;
- Ability to work with Excel/Google Sheets for reporting;
- Clear understanding of metrics: ROI, CPA, CPL, CPC, CPM, CTR, CR.
- Absence of bureaucracy and quick implementation of new solutions;
- Non-trivial tasks and cases, the opportunity to implement the boldest ideas;
- Good competitive salary with stable payments twice a month;
- Bonus payments based on monthly and yearly results;
- Gifts for birthdays and significant events from the company;
- Opportunity to take vacation or a few days off after 3 months of work;
- Compensation for sports and external training;
- Corporate English language;
- Remote work, ability to work from any GEO;
- Opportunity to grow and develop with a successful business.
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